Month: February 2009

Search Happenings

Posted by JC Longbottom, Associate Product Marketing Manager From the Engines: ·         Google: New fonts for AdSense. ·         Google changes…

Performics Hosts eTail West Social Media for Retailers Event

Posted by Micheline Sabatté, Product Marketing Manager Today Performics hosted a social media Lunch & Learn for retailers at eTail…

Driving ROI with Sponsored Video on YouTube

Posted by Andy Murray, Account Director One benefit of including YouTube in the marketing mix is the opportunity to achieve…

Search Happenings

Posted by JC Longbottom, Associate Product Marketing Manager From the Engines: ·         Google announces new tag to help prevent indexation…

What is a Relekey?

Posted by JC Longbottom, Associate Product Marketing Manager On our constant quest to determine relevant keywords we realized a deep…

Search Happenings

Posted by JC Longbottom, Associate Product Marketing Manager From the Engines: ·         Google mobile book search gives 1.5 million books…

4 Reasons for Search in the Economic Downturn

Posted by Dan Malachowski, Product Marketing Manager (Search and Performance Media) 1. Accountability: When the economy is down, advertisers’ budgets…

Negative Keywords 101

Posted by Dan Malachowski, Product Marketing Manager (Search and Performance Media) A negative keyword is a keyword matching option used…

Flighting Strategies for Search

Posted by Linda Khoshaba, Account Director Why is the Super Bowl the most expensive ad buy? Impact. Smart advertisers will…

Search Happenings

Posted by JC Longbottom, Associate Product Marketing Manager From the Engines: ·         Google: keyword ideas based on actual Google queries….

Hear Performics Speak at SMX West

Posted by Dan Malachowski, Product Marketing Manager (Search and Performance Media) If you’re planning on attending SMX West in Santa…

Reputation Management Goes Mainstream

Posted by Chris Costello, Senior Manager, Digital Research   I don't know if the story of how computer accessory maker…

Super Bowl Advertiser Search Marketing Blunders

Posted by Dan Malachowski, Product Marketing Manager (Search and Performance Media) The large majority of Super Bowl advertisers came through…

Nonprofits Can Benefit from Your Search Expertise and Google AdWords Grants

Posted by Dave Strong, Search Analyst While history may suggest that a weakening economy has little effect on nonprofit organizations,…

© 2015 Performics. Theme by Anders Norén.